Punjab Small Industries Corporation (PSIC) proudly showcased Pakistan’s rich cultural heritage at the 7th Turathna Exhibition in Cairo, Egypt. This marked Pakistan’s second participation in the event and PSIC’s debut appearance - an important milestone in promoting traditional crafts on the global stage.
Recognized as the region’s largest heritage and handicraft exhibition, Turathna brings together artisans and creators from around the world to celebrate cultural artistry and craftsmanship.
PSIC presented a diverse range of Pakistani heritage pieces, including embroidered textiles, handmade jewelry, fine ceramics, and traditional woodwork, each reflecting the country’s timeless craftsmanship and cultural identity.
This debut provided Pakistani artisans with a valuable opportunity to showcase their exceptional skills internationally, reinforcing Pakistan’s craft heritage as a source of national pride and inspiration.
